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Sooner or later, a chief financial officer looks across a conference table at a designer’s wireframes and asks what any of it actually does for the bottom line. Storyboards no longer answer that question, and the era when a five-minute pitch full of visual flourish could secure a budget has firmly drawn to a close.…
Standard
Sooner or later, a chief financial officer will look at your wireframes and ask what any of it actually does for the bottom line. Storyboards do not answer that question, and the era when a quick, high-level pitch could satisfy a finance team ended some time ago. Today, if design teams want to win budget,…
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