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Flipkart Pivots to Food Delivery: An Ambitious Challenge to the Zomato-Swiggy Duopoly
Flipkart, the Walmart-backed e-commerce titan that has long dominated the Indian online retail landscape, is preparing for its most significant tactical pivot in years. The Bengaluru-based company is quietly testing a new food-delivery service, marking a bold attempt to disrupt a market that has historically proven to be a graveyard for even the most well-funded…
